About FRX

You're number one.We're your number two.

FRX (Your Fractional Executive) places senior fractional executives inside growing businesses, so the owner can stop running everything.

Kati Peterman, Founder of FRX
Kati PetermanFounder
Meet the founder

Kati Peterman

Kati has evaluated more than 3,200 companies and helped more than 500 of them scale. She started her career in educational seminar sales, learning how to hold a room and move people to act, and went on to serve as COO of three companies.

She kept seeing the same pattern: talented owners stuck as the ceiling of their own companies. They were dreamers, connectors and relationship builders, yet they spent their days in spreadsheets, funnels and sales scripts. She built FRX to close that gap.

On stage, Kati is direct, warm and practical. Owners leave her sessions knowing which seat they should be sitting in and what to hand off first.

Book Kati to speak

What we believe

No owner should be the ceiling

01

Owners and operators are different people

The owner should be out leading, connecting and recharging, not hunting for last week's numbers. There are people who love the work owners hate: process, systems and data.

02

The founder-CEO is a phase

Holding the CEO seat is a stage, not a long-term plan. The goal is for the founder to move up to Owner, with the right leaders in the seats below.

03

Your challenges aren't unique

Every company has the same core pillars and the same core issues. Your vision is what's unique, and it deserves a structure that can carry it.

04

Real commitments beat advice

Our executives own outcomes inside the business, not slide decks from outside it. Month to month, 30-day notice, no lock-in.

Why events

We take it on the road

Most owners don't need more information. They need to be in a room with people who've done it, hear their own problem said out loud, and leave with a plan. That's what FRX events are for, from a 60-minute community call to a 90-minute keynote to a conversation at our expo booth.

See where we're headed next

Keynotes, workshops, expos and the FRX Community Call.

Upcoming events